WHAT WE’RE PASSIONATE ABOUT
What started as a business in Western Sydney, has grown into a global beverage company boasting a comprehensive portfolio of brands.
Our Business
INNOVATIVE, CONFIDENT & ADAPTABLE
Our portfolio of innovative brands and direct-to-consumer platform allows us to meet the ever-changing customer demand across global market.
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We aim to quickly expand our portfolio of innovative brands and products across the North American market, defining the future of beverages.
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To innovate, create, market and scale our brands in categories where we can establish market leading positions.
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We create brands that inspire a way of life and are specifically tailored for each occasion; which is why we boast a wide range of ready-made cocktails, spirits, non-alcoholic beverages, and bitters.
Our Achievements
MOST MEMORABLE MOMENTS
May 2019
IBG achieves placements of Australian Bitters co. brand in a large majority of Australian on-premise and off-premise accounts, expanding its partnership with Coca-Cola Amatil
April 2019
Company Founded
December 2019
IBG starts exporting Australian Bitters to New Zealand, USA and the UK
January 2021
IBG launches Cheeky Vodka, Coventry Estate Gin, Geo Liqueurs and Twisted Shaker Cocktails
June 2020
IBG starts manufacturing BitterTales for export and sale in the US market
May 2021
IBG launches bevmart.com.au which its own DTC marketplace for its own brands including exclusive brands such as Drake’s Virginia Black Whiskey
January 2022
IBG launches bevmart.com
November 2021
IBG acquired its own US DTC marketplace, wiredforwine.com
August 2022
IBG launches Drummerboy, our latest non-alcohol spirit innovation. IBG also launches drummerboy.com our first brand focused DTC store
February 2023
IBG achieves a milestone of selling its 2,000,000 bottle produced at its state of the art distillery and production facility in Sydney, Australia
December 2022
IBG launches Twisted Shaker Cocktails, a premium bottled cocktail brand with five variants
October 2023
IBG signs distribution agreements with Rockland Trading a Middle East based importer and distributor
July 2024
IBG signs an agreement with European Importers a subsidiary of Sysco food service which will also scale and distribution of our brands in the USA
November 2024
IBG partners with Blue Ridge Spirits & Wine Marketing to boost sales of our bitters brands in the USA
MEET OUR EXPERTS
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Dean Huge
Chief Executive Officer
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Sahil Beri
Chief Operations Officer
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Genevieve Jodhan
Chief Sales Officer
EXPLORE OUR AWARD-WINNING RANGE OF SPIRITS, COCKTAILS, AND MIXERS
DISCOVER WHAT COMES NEXT
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